Practical guides for Shopify merchants — how disputes work, what evidence wins, and how to keep more of your revenue.
"AI-powered" usually means a model that drafts a rebuttal — that's the easy part. Agentic AI handles the rest: detecting the dispute, pulling evidence from six systems, deciding what helps and what quietly hurts, and submitting before the deadline. Here's what that actually looks like for chargebacks.
Read the breakdown →The disputed amount is just the visible part. Lost merchandise, processor fees, shipping, labor, and rising processing rates stack on top — and a typical store running a "safe" 0.5% chargeback ratio is often losing more than $30K a year to disputes. Here's the real math.
Read the breakdown →A fair side-by-side of the three main Shopify chargeback apps — pricing on real disputes, evidence transparency, processor support, and what merchants are actually saying. Honest about each app's strengths and limitations, including ours.
Read the comparison →Friendly fraud accounts for 60-80% of ecommerce chargebacks — legitimate customers who receive a product and then dispute the charge. Here's how to spot it, the evidence that wins these disputes, and the small Shopify changes that quietly cut friendly fraud at the source.
Read the guide →A merchandise-not-received dispute is one of the few chargeback types where you control the outcome more than the customer does. Here's the delivery evidence that wins these cases, when to submit, and the timing mistake most merchants make.
Read the guide →Reason code 10.4 is the most common fraud dispute ecommerce merchants see — and most of them are friendly fraud. Here's the evidence that wins these cases, the mistakes that lose them, and how to write a rebuttal that actually answers the cardholder's claim.
Read the guide →Most lost chargebacks weren't unwinnable — they were lost on the response. Here's exactly what evidence to collect for each dispute type, how to write a rebuttal that actually addresses the reason code, and the mistakes that quietly tank your win rate.
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